Sales promotion : How to create, implement and integrate campaigns that really work

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Material type: Text

TextPublication details: London : Kogan Page, 1998.Edition: 2nd edDescription: vii, 268 p. : ill. ; 24 cmSubject(s):

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Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
Books	Institute of Journalism - Dzorwulu Campus Main Shelve	HF 5438.5/CUM (Browse shelf(Opens below))	C1	Available	1437526754985

Includes bibliographical references (p. 261-268) and index.

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