000			00969 a2200157 4500
005			20260116112118.0
020			_a9781136597640.
100			_aJensen, Klaus Bruhn
245			_aA Handbook of Media and Communication: Research Qualitative and Quantitative Methodologies
300			_aEbook, 434 p.
500			_aA Handbook of Media and Communication Research presents qualitative as well as quantitative approaches to the study of media and communication, integrating perspectives from both the social sciences and the humanities. Taking methodology as a strategic level of analysis that joins practical concerns with theoretical issues, the Handbook offers a comprehensive and in-depth review of the field and a set of guidelines for how to think about, plan, and carry out media and communication studies in different social and cultural contexts.
650			_aMedia & Film Studies
650			_aMedia & Communications
650			_aMethodologies
942			_2lcc
999			_c11576 _d11576