Integrated Advertising, Promotion, and Marketing Communications

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Material type: Text

TextPublisher: New York, NY, : Pearson, [2018]Edition: Eighth editionDescription: xx, 488 pages : color illustrations ; 27 cmContent type:

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Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
Books	Dzorwulu Campus Library Main Shelve	HF 5415.123/CLO (Browse shelf(Opens below))	C1	Available	1437526748618
Books	Dzorwulu Campus Library Main Shelve	HF 5415.123/CLO (Browse shelf(Opens below))	C2	Available	1437526748717
Books	Dzorwulu Campus Library Main Shelve	HF 5415.123/CLO (Browse shelf(Opens below))	C3	Available	1437526748731
Books	Dzorwulu Campus Library Reference	HF 5415.123/CLO (Browse shelf(Opens below))	C4	Available	1437526748724

Includes bibliographical references (pages 447-461) and indexes.

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